Paint finishes and sheen levels
We make exceptionally breathable True Matt Emulsion paint that works on both lime and gypsum plaster. It enables buildings to breathe and our chosen ingredients use minimal energy.
For high-traffic areas, we recommend our hardier Steadfast Matt Emulsion.
Our wood & metal paint is breathable and versatile across interior and exterior substrates. We offer three sheen level options: True Matt 5-8%, True Eggshell 20-25%, and Soft Gloss 60-70%.
True Matt Emulsion
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Our signature bio-based, beautiful and breathable water-based paint. Made from natural and unmodified materials with a renewable bio/natural-based binder, it dries to an incredibly flat finish. True Matt Emulsion is perfect for interior use on new gypsum or lime plastered walls, as well as previously painted walls and ceilings.
Two coats are usually required for perfect coverage and no primer is needed.
Sheen: 3%
Suitable for lime and gypsum plaster as well as previously painted walls and ceilings.
Highly breathable (or microporous) with an SD value of 0.004.
Natural and unmodified materials, over 95% sourced from the UK.
A bio-resin natural binder made from raw materials including sugar, bio ethanol, vegetable oil produced from waste crops, castor oil and/or linseed oil.
Virtually VOC free (0.07g/l) and completely free from heavy metals, glycols and micro-plastics.
All pigments are VOC free (<1 g/l) and APE free.
Clean smelling
It is safe to use in children’s rooms, carrying the Safety of Toys Standard (EN71-3:2019).
Emissions A+
Washable and wipeable
Touch dry time: 30 minutes
Re-coat time: 4 – 6 hours
Fully cured and hardened in 5-7 days.
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Main ingredients:
Filtered Water—Britain
Freshly pumped from our factory reservoir in East Sussex. Water acts as a solvent which allows paint to spread smoothly.
Pure Minerals—Britain
A balanced blend of dolomite and calcium carbonate in various particle sizes. This is to ensure great coverage and robustness and allows to fine-tune gloss levels. The PH stability of calcium carbonate also acts as a natural preservative, which allows us to minimise other preservatives.
Pigments—Britain and Europe
We use Titanium Dioxide as base pigment to tune coverage, sheen level and how easily the paint spreads. We source the highest grades from the UK only, and do not use sulphate-based production sources, as this contributes to water pollution.
Our colours are formulated using up to 12 pigments, most of which are earth or mineral based pigments, with some man-made where we believe this is a better environmental and human choice. All of them are VOC and APE free.
Bio-resin — Germany
We choose to use bio-resin rather than acrylic or vinyl-based options. It is made from simple, raw materials including sugar, bio ethanol, vegetable oil produced from waste crops, castor oil and/or linseed oil.
Additives:
Thickener—0.1% - Germany
Natural cellulose from wood or cotton linter. This helps regulate the viscosity, which facilitates application.
Dispersing agent—0.1% - France
This helps prevent the pigment from lumping together.
Defoamer—0.05% - Netherlands
This helps prevent the formation of foam.
Flash-rust inhibitor—0.01% - Britain
This protects the tins from corrosion.
Preservative—0.0013% - Britain
Isothiazolinone is a man-made organic preserving compound. This is our only preservative, and it is necessary to prevent the raw materials from becoming mouldy, but we use the minimum viable amount possible - 13ppm.
PH modifier—0.001% – Britain
This counteracts variations in other raw materials and to maintain the stability of the paint. We choose our formulation to be PH neutral, so that they can be used on the widest variety of surfaces, including lime plaster and previously painted lime and other mineral based paints. This avoids the need for additional primers or preparatory products.
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Steadfast Matt Emulsion
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Steadfast Matt Emulsion is our robust, scrubbable and breathable alternative to our True Matt Emulsion. It’s perfect for well ventilated kitchen and bathroom walls, and is particularly useful in commercial spaces and high traffic areas. It is certified child safe for children’s rooms.
Two coats are usually required for perfect coverage and no primer is needed.
Sheen: 5%
Suitable for gypsum plaster as well as previously painted walls and ceilings.
Highly breathable (or microporous) with an SD value of 0.0615m.
Natural and unmodified materials, over 95% sourced from the UK.
A bio-resin natural binder made from raw materials including sugar, bio ethanol, vegetable oil produced from waste crops, castor oil and/or linseed oil.
Virtually VOC free (0.09g/l) and completely free from heavy metals, glycols and micro-plastics.
All pigments are VOC free (<1 g/l) and APE free
Clean smelling
It is safe to use in children’s rooms, carrying the Safety of Toys Standard (EN71-3:2019).
Emissions A+
Scrub resistant
Touch dry time: 30 minutes
Re-coat time: 4 – 6 hours
Fully cured and hardened in 5-7 days.
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Main ingredients:
Filtered Water—Britain
Freshly pumped from our factory reservoir in East Sussex. Water acts as a solvent which allows paint to spread smoothly.
Pure Minerals—Britain
A balanced blend of dolomite and calcium carbonate in various particle sizes. This is to ensure great coverage and robustness and allows to fine-tune gloss levels. The PH stability of calcium carbonate also acts as a natural preservative, which allows us to minimise other preservatives.
Pigments—Britain and Europe
We use Titanium Dioxide as base pigment to tune coverage, sheen level and how easily the paint spreads. We source the highest grades from the UK only, and do not use sulphate-based production sources, as this contributes to water pollution.
Our colours are formulated using up to 12 pigments, most of which are earth or mineral based pigments, with some man-made where we believe this is a better environmental and human choice. All of them are VOC and APE free.
Bio-resin — Germany
We choose to use bio-resin rather than acrylic or vinyl-based options. It is made from simple, raw materials including sugar, bio ethanol, vegetable oil produced from waste crops, castor oil and/or linseed oil.
Wax—Britain
We use natural wax to give our Steadfast Emulsion paint its resistant properties.
Additives:
Thickener—0.1% - Germany
Natural cellulose from wood or cotton linter. This helps regulate the viscosity, which facilitates application.
Dispersing agent—0.1% - France
This helps prevent the pigment from lumping together.
Defoamer—0.05% - Netherlands
This helps prevent the formation of foam.
Flash-rust inhibitor—0.01% - Britain
This protects the tins from corrosion.
Preservative—0.0013% - Britain
Isothiazolinone is a man-made organic preserving compound. This is our only preservative, and it is necessary to prevent the raw materials from becoming mouldy, but we use the minimum viable amount possible - 13ppm.
PH modifier—0.001% – Britain
This counteracts variations in other raw materials and to maintain the stability of the paint. We choose our formulation to be PH neutral, so that they can be used on the widest variety of surfaces, including lime plaster and previously painted lime and other mineral based paints. This avoids the need for additional primers or preparatory products.
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How much paint will you need for your project? Find out with our paint calculator.
True Matt, True Eggshell, Soft Gloss for Wood, Metal & Floors
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A durable water-based natural paint for interior and exterior use. Available in three finishes, all perfect for skirting boards, interior doors, wooden furniture, metal radiators and other interior or exterior wood or metal surface.
Colour matched primer is available, or other good quality water based primer/undercoats can be used.
We recommend True Eggshell or Soft Gloss for use on high maintenance areas such as kitchen cabinets, exterior doors, stairs and floors.
Sheen: True Matt 5-8%, True Eggshell 20-25%, Soft Gloss 60-70%
Suitable for all solid interior wood, exterior wood and any interior or exterior metal surface.
Breathable with an SD value of 0.1.
Low VOC (6g/l) and completely free from heavy metals, glycols and micro-plastics.
All pigments are VOC free (<1 g/l) and APE free.
Emissions A+
Fully washable and wipeable (very durable).
Touch dry time: 1 - 2 hours
Re-coat time: 8 - 10 hours
Fully cured in 5 - 7 days
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Main ingredients:
Filtered Water—Britain
Freshly pumped from our factory reservoir in East Sussex. Water acts as a solvent which allows paint to spread smoothly.
Pure Minerals—Britain
A balanced blend of dolomite and calcium carbonate in various particle sizes. This is to ensure great coverage and robustness and allows to fine-tune gloss levels. The PH stability of calcium carbonate also acts as a natural preservative, which allows us to minimise other preservatives.
Pigments—Britain and Europe
We use Titanium Dioxide as base pigment to tune coverage, sheen level and how easily the paint spreads. We source the highest grades from the UK only, and do not use sulphate-based production sources, as this contributes to water pollution.
Our colours are formulated using up to 12 pigments, most of which are earth or mineral based pigments, with some man-made where we believe this is a better environmental and human choice. All of them are VOC and APE free.
Water-based Emulsion Resin—Britain
From a carbon neutral supplier who is ISO–14001 Responsible Care Approved and has earned the Energy Star Award for sustained excellence five years in a row
Wax—Britain
We use natural wax to give our Wood & Metal paint its resistant properties.
Additives:
Thickener—0.1% - Germany
Natural cellulose from wood or cotton linter. This helps regulate the viscosity, which facilitates application.
Dispersing agent—0.1% - France
This helps prevent the pigment from lumping together.
Defoamer—0.05% - Netherlands
This helps prevent the formation of foam.
Flash-rust inhibitor—0.01% - Britain
This protects the tins from corrosion.
Preservative—0.0013% - Britain
Isothiazolinone is a man-made organic preserving compound. This is our only preservative, and it is necessary to prevent the raw materials from becoming mouldy, but we use the minimum viable amount possible - 13ppm.
PH modifier—0.001% – Britain
This counteracts variations in other raw materials and to maintain the stability of the paint. We choose our formulation to be PH neutral, so that they can be used on the widest variety of surfaces, including lime plaster and previously painted lime and other mineral based paints. This avoids the need for additional primers or preparatory products.
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